Digital commerce is the core technology that enables customers to purchase goods and services through an interactive and self-service experience. Digital commerce platforms provide necessary information for customers to make their buying decisions, and use rules and data to present fully priced orders for payment.
This document will highlight some key insights for the digital commerce market based on 18 months of reviews, and will also point you to particular ways to use the site in your buying process. In addition to the synthesis provided by the “Voice of the Customer”.
The “Voice of the Customer” is a document that synthesizes Gartner Peer Insights’ reviews into insights for IT decision makers. This aggregated peer perspective, along with the individual detailed reviews, is complementary to Gartner expert research and can play a key role in your buying process, as it focuses on direct peer experiences of implementing and operating a solution.
Gartner Peer Insights™ ‘Voice of the Customer’: Digital Commerce summarizes key information for each vendor included in the “Voice of the Customer”.
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In the race to provide faster fulfillment and better shopping experiences to customers, retailers have an opportunity to improve their order fulfillment operations with a modern commerce platform. Use this research to help your company determine if a distributed order management system that orchestrates and optimizes customer fulfillment can help you meet the needs of today’s shopper.
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